Cómo trabajamos
De la auditoría al crecimiento
en 90 días.
Sin suposiciones. Sin meses perdidos. Una metodología de 4 fases probada que convierte la inversión en marketing en ingresos medibles.
0
Days to Results
0×
Average ROAS
0%
Client Retention
0+
Months Avg. Engagement
Week 1
Diagnóstico y auditoría
Conocemos su negocio antes de tocar una sola campaña.
Conocemos su negocio antes de tocar una sola campaña.
Deliverables
- Full marketing audit (PDF + video)
- Competitor analysis
- Analytics & tracking review
- Quick-win identification (3-5 immediate fixes)
Week 2-3
Estrategia y arquitectura
Una hoja de ruta personalizada, no una plantilla.
Una hoja de ruta personalizada, no una plantilla.
Deliverables
- 90-day performance roadmap
- Channel prioritization matrix
- KPI framework & targets
- Campaign architecture plan
Week 3-12
Lanzamiento y optimización
Ejecución rápida. Medición total. Iteración semanal.
Ejecución rápida. Medición total. Iteración semanal.
Deliverables
- Campaign launch & management
- Weekly performance optimization
- Real-time Looker Studio dashboard
- Bi-weekly strategy calls
Month 4+
Escalamiento y crecimiento compuesto
Potenciar lo que funciona. Eliminar lo que no.
Potenciar lo que funciona. Eliminar lo que no.
Deliverables
- Channel expansion strategy
- Budget scaling recommendations
- New channel testing
- Quarterly business reviews
Nuestros principios
Lo que guía cada decisión.
Data over opinions
Every decision is backed by numbers. We don't guess — we test, measure, and iterate.
Revenue over traffic
We optimize for money in your bank account, not impressions on a dashboard.
Transparency over black boxes
You see everything we see. Real-time dashboards, honest reporting, no hidden data.
Speed over perfection
Launch fast, learn fast, improve fast. Perfect is the enemy of profitable.
Partnership over vendor
We succeed when you succeed. Our incentives are aligned with your growth.
Nuestro stack
Herramientas que usamos a diario.
Google Ads
Google Analytics
Search Console
Looker Studio
Meta Ads
TikTok Ads
LinkedIn Ads
SEMrush
Ahrefs
Screaming Frog
GTM
Hotjar
Sus primeros 11 días
Del kickoff al
día de lanzamiento.
Esto es exactamente lo que sucede después de firmar. Sin ambigüedad, sin esperas — solo impulso.
From Kickoff to Results in 11 Days
A clear, structured onboarding process so you know exactly what happens after you sign up.
Kickoff Call
60-minute deep-dive into your business, goals, and current marketing setup.
We cover your brand positioning, target audience, competitive landscape, existing campaigns, analytics setup, and define clear success metrics. You leave with a shared understanding of the path ahead.
Kickoff Call
60-minute deep-dive into your business, goals, and current marketing setup.
We cover your brand positioning, target audience, competitive landscape, existing campaigns, analytics setup, and define clear success metrics. You leave with a shared understanding of the path ahead.
Audit & Access
Full audit of existing campaigns, analytics, and competitor landscape. We get access to all platforms.
We audit Google Ads, Meta Ads, GA4, Search Console, and any other active platforms. We benchmark your current performance, identify quick wins, and map out the competitive landscape.
Audit & Access
Full audit of existing campaigns, analytics, and competitor landscape. We get access to all platforms.
We audit Google Ads, Meta Ads, GA4, Search Console, and any other active platforms. We benchmark your current performance, identify quick wins, and map out the competitive landscape.
Strategy Build
Custom 90-day growth plan with channel allocation, KPIs, and creative direction.
A detailed strategy document covering channel mix, budget allocation, audience targeting, creative briefs, keyword strategy, and a 90-day roadmap with weekly milestones and KPI targets.
Strategy Build
Custom 90-day growth plan with channel allocation, KPIs, and creative direction.
A detailed strategy document covering channel mix, budget allocation, audience targeting, creative briefs, keyword strategy, and a 90-day roadmap with weekly milestones and KPI targets.
Campaign Build
Campaigns built, tracking confirmed, creatives approved. Everything ready to go.
We build out all campaign structures, ad copy, creative assets, landing page recommendations, conversion tracking, and UTM frameworks. Everything is reviewed and approved before launch.
Campaign Build
Campaigns built, tracking confirmed, creatives approved. Everything ready to go.
We build out all campaign structures, ad copy, creative assets, landing page recommendations, conversion tracking, and UTM frameworks. Everything is reviewed and approved before launch.
Launch
Campaigns go live. First data within 72 hours. You get real-time dashboard access.
Campaigns go live with careful monitoring. You get access to your real-time client dashboard showing spend, conversions, ROAS, and all key metrics. We watch closely for the first 72 hours.
Launch
Campaigns go live. First data within 72 hours. You get real-time dashboard access.
Campaigns go live with careful monitoring. You get access to your real-time client dashboard showing spend, conversions, ROAS, and all key metrics. We watch closely for the first 72 hours.
Optimize & Scale
Weekly optimization. Bi-weekly strategy calls. Monthly growth reports.
Continuous bid management, audience refinement, A/B testing, and creative rotation. Bi-weekly video calls to discuss performance and strategy. Monthly reports with insights, learnings, and next steps.
Optimize & Scale
Weekly optimization. Bi-weekly strategy calls. Monthly growth reports.
Continuous bid management, audience refinement, A/B testing, and creative rotation. Bi-weekly video calls to discuss performance and strategy. Monthly reports with insights, learnings, and next steps.
Most clients see first results within the first 30 days.
Preguntas frecuentes
How quickly will I see results?
Paid ads: 2-4 weeks for initial data, 60-90 days for optimized performance. SEO: 3-6 months for meaningful organic growth. We set realistic expectations upfront.
What's the minimum engagement?
3 months. Marketing needs time to compound. One-month engagements don't give enough data to optimize properly.
Do I get to see what you're doing?
Everything. Real-time Looker Studio dashboards, full access to ad accounts, bi-weekly strategy calls, and a Slack channel for quick questions.
What if it's not working?
We'll tell you — honestly. If a channel isn't performing after adequate testing, we recommend reallocating budget, not throwing more money at it.
How is FYI Digital different from other agencies?
Founder-led (no junior handoff), transparent reporting (no black box), conversion-focused (no vanity metrics), and global capability at boutique pricing.
¿Listo para la fase uno?
Postule para asociarse con nosotros. Si hacemos buen fit, comenzaremos con una auditoría gratuita.
